By Eric W. Schoen
There are some words in songs that we sing but never know what they really are or
mean. It took us a long time to learn that in the In the ‘All in the Family’ theme song, ‘Gee Our Old La Salle Ran Great’is how the song ends. Another such word is rotogravure from Easter Parade.
That word is “rotogravure”, as in “And you’ll find that you’re in the rotogravure ‘
has two meanings, but they go together. Here it refers to a special high-quality or color section of a newspaper or magazine, but it’s also a type of printing. My guess is that
Irving Berlin uses it to mean having ones picture in the colorful Section of magazine of New York Times or other magazines printed in color.
But it can also refer to technology adopted by newspapers of different more precisely called rotogravure—gravure printing from an etched cylinder as opposed to a flat plate. Unlike the letterpress, which uses raised or relief printing, gravure uses intaglio printing, in which metal is etched with recessed “cells” to hold the ink.
I’ve always wanted to go down in person in front of St. Patrick’s Cathedral to see the colorful hats or bonnets which we see on television. It’s one of those things On my bucket list. Or perhaps wear one myself. You see the Easter Parade is not a parade with a marching band but simply ladies and gentlemen strolling up and down Fifth Avenue with their finest hats on their heads.
It’s also a time when many of us buy gifts for the children in our family. Sadly every year people buy live rabbits to and find out a rabbit is not like a cat Or dog. We can’t handle them so We toss them out and they die.
The ones we see are not meant to be house Pets. Remember that when you think
of buying one as a gift. There are many beautiful dogs and cats available at shelters in New Rochelle and YONKERS and throughout the region. Dogs and cats are friendly, lovable animals. Please consider adopting before purchasing a rabbit. Most importantly, have a wonderful Easter holiday. And maybe one day I will see you on Fifth Avenue in the Easter Parade.
Reach Eric Schoen at ewschoen@aol.com.
