TRA Group, Inc. Appoints Henry L. Greenidge Esq. to Board of Directors

Henry Greenidge

TRA Group, Inc. is pleased to announce the appointment of Henry L. Greenidge, Esq. to its Board of Directors. A nationally recognized expert in public transportation policy, Mr. Greenidge brings a wealth of experience in policy advising, regulatory affairs, and legal advocacy. He will serve a three-year term on the Board.

Mr. Greenidge is a leading expert in emerging mobility and transportation technology, dedicated to transforming the transportation industry and challenging the status quo. As Head of Public Policy at Cruise, a General Motors majority-owned company specializing in autonomous transportation, he develops innovative solutions for electric vehicles, e-mobility, and broadband infrastructure. His work focuses on improving access and addressing inequities in urban mobility—goals that closely align with TRA’s mission.

“I am honored to join the TRA Board and contribute to their vital work in ensuring that everyone, regardless of age or ability, has access to safe, reliable transportation,” said Mr. Greenidge. “As someone deeply committed to addressing mobility challenges, I’m inspired by TRA’s dedication to enhancing transportation access in the community my family and I proudly call home. I look forward to applying my professional experience and personal passion for addressing mobility inequities through sustainable solutions to support TRA’s growth and mission.”

Mr. Greenidge’s distinguished career spans both public and private sectors. Before joining Cruise, he served as Executive Vice President and Head of Transportation at Tusk Holdings, advising disruptive tech startups and managing multi-state public affairs campaigns. He has also held influential government positions with the NYC Mayor’s Office, the U.S. Department of Transportation (USDOT), the Federal Communications Commission (FCC), and the White House Office of Management and Budget.

Mr. Greenidge has received numerous accolades, including recognition as an Emerging Leader in Transportation by New York University, a 40 Under 40 Rising Star by City & State Magazine, and a Trailblazer by the New York Urban League. He was also named a Technology Catalyst by the Council of Urban Professionals (CUP). Additionally, he served as a Fellow-in-Residence at NYU McSilver Institute for Poverty Policy and Research, where he lectured on the intersection of race, poverty, and transportation. He holds a Juris Doctor from the University of Baltimore and a Bachelor of Arts, with honors, from Hampton University’s Scripps Howard School of Journalism and Communications.

TRA President Catherine Wynkoop expressed her enthusiasm for Mr. Greenidge’s appointment: “We are thrilled to welcome Henry to the TRA Board. His extensive background in mobility, public policy, and community engagement will be instrumental as we continue to innovate and advance our transportation services for older adults and adults with low vision.”

Fellow TRA Board Member Christopher Collins-McNeil stated, “Henry’s expertise in using transportation to bridge access gaps and strengthen communities makes him an invaluable addition to our board. His cross-sector experience and innovative approach align perfectly with TRA’s mission to ensure dignity and independence for older adults and individuals with disabilities. I am proud to call him a friend and colleague, and look forward to working with him.”

Mr. Greenidge joins a distinguished group of professionals on the TRA Board, whose collective efforts are instrumental in advancing the organization’s mission to deliver non-emergency medical transportation and essential support services. Together, they will champion innovative solutions that empower individuals to live with independence and dignity.

About TRA Group, Inc.
TRA Group, Inc. (formerly known as WestFair Rides) is a nonprofit organization committed to promoting the independence, safety, and mobility of older adults 60+ and adults 21+ with low vision in Westchester and Putnam County, NY and Southwest Fairfield County, CT. Since 2011, TRA has been providing essential non-emergency medical transportation, having facilitated over 31,638 rides to medical appointments and treatments. Visit my-TRA.org for more information.

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