The fact that sweepstakes casino apps frequently appear in the first three spots in the entertainment category on either the App Store or Google Play each week is not coincidental. Such apps have found a way to provide true, legal access to their product and create a legitimate game that has enough replay value for users to come back daily as well as a rewards loop. As such, they are attracting attention from much larger companies within the gaming space due to their consistently strong performance in the chart rankings.
Legal Access Is the Starting Point
The primary factor in the success of the platforms in the bestsweepstakes casino sites list is the legality model that supports them. These types of platforms employ a two-tiered currency model utilizing free Gold Coins and redeemable for cash Sweeps Coins. By employing this model, the vast majority of apps fall into an exception within U.S. state regulations regarding online gaming.
The exceptions provided under state regulation open up opportunities for the listing of such apps in the App stores that allow players to wager with their own money. Both Apple and Google have implemented very restrictive guidelines concerning gambling related application submissions. Both companies require that applications that offer gambling utilize geofencing as well as provide evidence of licensure in each applicable state. Since top payout sites for us players completely bypasses both of these requirements, there is no barrier to entry for the download of sweepstakes apps by users in approximately 45 plus states. This is one of many factors that contribute to why such apps are able to acquire downloads and positive ratings quickly.
Casino apps have evolved dramatically over the past few years. Not just slot library apps as they were at the beginning. Top rated apps offer their users:
- Hundreds of slots from top developers.
- Blackjack, Roulette, Video Poker, etc. table game offerings.
- Live Dealer Options with some brands.
- Free Coin Drops/Daily Login Bonuses
- Special Time Frame Tournaments/Bi-Annual Seasonal Promotional Events
- In App Purchasing Using Apple Pay/Google Pay
- Sweepstakes Redemptions typically take no longer than 72 hours to be processed.
Daily bonuses should get a lot of attention. Hourly/Daily Bonus Items (Free Coins) will encourage users to open and play the app every day. The repeated daily visits promote good habits (users’ visitation habits) that create the downloads that grow an app’s rank and keep it high in the store’s search results. Additionally, many of these sweeps apps include fast & convenient in app payment through Apple Pay and Google Pay.
Top Sweepstakes Casino Apps by Store Ratings
| App | Rating | Feature That Stands Out |
| Pulsz | 4.7 / 5 | FREE Daily Coin Drops |
| High 5 Casino | 4.6 / 5 | Trusted Brand Name |
| WOW Vegas | 4.5 / 5 | Large Welcome Package |
| Spree | 4.4 / 5 | Never Have To Purchase Anything |
| McLuck | 4.3 / 5 | Games With Sports Themes |
The Advantage of Mobile First Design
Sweepstakes apps were designed specifically for mobile devices. Therefore, most of them are created to follow the “Mobile First Design Methodology”.
Mobile First Design Process
The “Mobile First” methodology has been implemented while designing the layout for the interface. Tap areas for actions were placed close to fingers to enable easy interaction with the screen. All layouts are optimized for viewing in Portrait Mode. Each app loads quickly whether the user is accessing the app via LTE or 5G Internet Speeds vs. faster speeds common through broadband.
Purchasing and Redemptions
During the creation of mobile casino apps, the Mobile First methodology was also implemented during the process of Purchasing Coins or Redeeming Rewards. The integration of Apple Pay and Google Pay allows a user to complete a coin purchase using only three taps without needing to enter their Credit Card Information. The ease of completing a transaction in an app increases the conversion rates for those transactions and reduces the number of users who drop out before generating revenue. Better Unit Economics result from a better experience when transacting money in an app. These better unit economics result in producing better games to retain users and generate positive review ratings, resulting in higher chart ranks.
iOS vs Android: How the Two Platforms Compare
| Factor | iOS (App Store) | Android (Google Play) |
| App availability | Widely available | Growing, some gaps |
| Install friction | Low | Low to moderate |
| Push notifications | Opt-in required | Default on |
| Purchase flow | Apple Pay supported | Google Pay supported |
| Sideload option | Not available | APK available on some platforms |
The Outlook for App Chart Performance
The reasons sweepstakes casino apps continue upward trends are long-term. The reason people can legally play sweepstakes games using a phone app isn’t changing anytime soon. More and more people want access to mobile first gaming formats they don’t need money to get into. Mobile payment technology is continuing to evolve. Compared to the total number of possible consumers in the United States, there still hasn’t been much of an opportunity for many of those customers to use a sweepstakes app.
Those platforms that keep improving their products; pay attention to customer feedback; and continually work at making it easier for new players to join their platform and retain their current ones; these are the companies that will remain top rated by customers for as long as most of US can see. Companies looking to enter the space may be able to become new top-rated sweepstakes casino apps. However, history indicates the entry of competition generally raises the level of service offered by all participants in the space, not just cannibalize what already exists.
Online gambling is for entertainment purposes only. If you or your loved ones start experiencing problematic gambling symptoms contact The National Problem Gambling Helpline at (1-800) 522-4700 for free, confidential help anytime.