Live broadcasts have become an integral part of social networks. Live videos have attracted the attention of society, and now such content is considered more interesting, informative and engaging than any other. Why? Through live videos, users have the opportunity to see their favorite influencers, representatives of popular brands or digital creators in real time. This is a chance to ask interesting questions and get answers, as well as learn more about the person/company representative.
From the point of view of marketing and promotion, such content is no less useful and profitable than other video formats. By going live, creators or entrepreneurs can demonstrate their values, talk about their life/brand, and answer all questions from fans. Plus, this option is good for attracting an audience – the more people see you in real time, the higher the chance to get their attention and increase trust.
There is one “but”: to make your live videos thrive, you need excellent metrics, especially views. It is important that your live videos are engaging and attractive in terms of statistics. That’s why we created this article – here you’ll find 3 simple but working ways to increase views.
- Use third-party boost
The very first method you should know about is buying real views. Such services are provided by advertising companies at a fair price, with a guarantee and fast delivery. You can find more information at the link: https://viplikes.net/buy-instagram-live-video-views. What are the advantages of this option? You free up more time for other important things : creating content, sharing it and interacting with subscribers. In turn, providers take the task of increasing views into their own hands and deliver them on time.
Plus, the views are one hundred percent real. PR companies have abandoned the use of bot and fake mechanisms, providing customers with real views from their specialists. That is, it’s not like it used to be, when fake interactions were sold under the guise of real ones. Of course, there are still unscrupulous companies, but you can avoid cooperation with them by studying the website, guarantees and reviews.
Bonus tip: before buying, analyze your metrics. If your page is new, it’s not worth buying a bunch of views, it’ll look illogical and unnatural. It is better to start with a small amount, gradually increasing the views. In this case, your growth in the eyes of users and algorithms will look logical and organic.
- Invite a guest
Collaborations are one of the strongest and most powerful strategies for promoting any content, including live broadcasts. Here it works a little differently – you also negotiate with the creator or entrepreneurs about a joint broadcast, but he comes to you as a guest.
What’s the procedure?
- Study influential creators in your niche. These can be brands, influencers or artists. It is important that the audience on both pages is approximately the same and interested in a particular topic or industry.
- Determine the main topic of the live broadcast. To make your stream truly interesting and valuable, you need to give viewers enough useful information that they are interested in. As an example, if you’re a business coach, invite a novice entrepreneur to stream and ask him to tell viewers about the main mistakes of newcomers. It’ll be interesting for your audience, and you’ll be able to encourage people to stay with you to learn more.
- Discuss the topic of the stream with the guest and its conditions. Influencers and businessmen don’t always agree to become a guest for free. Especially if they have a large base of followers. In this case, you need to prove that your stream will be successful, and it’ll benefit. Or you can negotiate a small reward or bonus for information from him.
- Add a guest to the announcement of the stream. So he’ll be able to share the announcement on his page and attract a new audience to you.
This is all you need to know about preparing to stream with another user. Then your actions are to launch a stream on the appointed day and invite a guest.
- Announce live events on Stories
You can start a live broadcast on a whim, without warning anyone about the beginning, but will it be effective? The answer is unequivocal – absolutely not. You see, IG is a noisy platform, literally every day something happens here. At least every second user follows hundreds of different bloggers and creators. Accordingly, they may miss live broadcasts due to the information noise that thrives here.
But if you announce your live event several times a day in Stories, it is likely to get more views. That’s why we recommend deciding in advance on the topic, date and guest. Then you can create a layout for the story, set a countdown sticker and attract more attention to the stream. Announcing will help you improve visibility, and, accordingly, boost views. Use it!